Google is introducing cutting-edge search technology, such as bilingual search results and in-video search in India.
The following search enhancements were announced during Google’s eighth Google For India event this week:
- Search in-video
- Bilingual search results
- Bilingual voice search
- Natural language search in Google Pay
- Handwriting to text translation via Google Lens
It’s important to keep an eye out for these characteristics as they may soon arrive in North America.
Here is further information on the above-mentioned features, which are debuting in India initially.
Search In Video
Searching within YouTube videos is now available, thanks to Google.
You can jump to a specific topic in a YouTube video by selecting “Search in video” while the video is playing.
Do you struggle with skipping to the good part of the video? 👀
▶ ──🔘── 19:19
We’re piloting the ability to search within videos on your phone’s Search app. Just type in your query using the ‘Search in video’ feature & find exactly what you’re looking for.#GoogleForIndia pic.twitter.com/G3KIhpO7ow— Google India (@GoogleIndia) December 19, 2022
In a blog post, Google states:
“Besides images, videos are also a rich source of visual information but it’s often hard to find something buried inside a long clip. For example, perhaps you’re watching a long video about Agra, and you’re curious if it also covers Fatehpur Sikri. With a new feature we’re piloting, you’re now able to search for anything that’s mentioned in a video, right from Search. Simply enter a search term using the ‘Search in video’ feature and quickly find what you’re looking for.”
Bilingual Search Results
In India, Google is implementing bilingual search results, providing English results alongside results in the user’s native tongue.
📣 Introducing an India-first 🇮🇳 innovation which makes Search results bilingual for people who prefer it that way.#GoogleForIndia pic.twitter.com/B4iCqeb6Zc
— Google India (@GoogleIndia) December 19, 2022
Google states in a blog post:
“Language needs in India are becoming more dynamic, and multilingual, and we’re also seeing this reflected in people’s search experiences. Notably, the majority of Google users in India consume more than one language.
To make it easier for people who use more than one language to seek and explore information, we’re now making search results pages bilingual, for people who prefer it that way.”
In the upcoming year, this feature will be made available in Bengali, Tamil, Telugu and Marathi, in addition to Hindi.
Bilingual Voice Search
For those who speak Hinglish, a language that combines Hindi and English, Google is advancing speech recognition technology.
In India, users can use both Hindi and English in the same voice search, and Google will be able to comprehend what they’re looking for.
When you search “cheese kis cheez se banta hai”, Voice Search will better understand your Hinglish query – so you’ll always get gouda results 🫢#GoogleForIndia pic.twitter.com/f1vihmB9df
— Google India (@GoogleIndia) December 19, 2022
Google states in a blog post:
“We want to help more people, and specifically Indians, ask questions naturally and intuitively with their voice. Today we’re announcing a new speech recognition model that can more effectively understand people who speak in Hinglish. We’re doing this through the use of a new, neural-network-inspired speech recognition model that takes into account the individual’s accents, surrounding sounds, context, and speaking styles.”
Natural Language Search In Google Pay
In India, Google Pay is introducing a feature that enables users to search using natural language.
🎙️🎙️🎙️
“Fuel expenses last month”
“Grocery spends last week”The new ‘Transaction Search’ feature on Google Pay, makes it possible to track our spends, and make month-ends smoother ✨ #GoogleForIndia pic.twitter.com/7kOHWA1hXB
— Google India (@GoogleIndia) December 19, 2022
Handwriting To Text Translation
Google is developing a function for Google Lens that converts medical professionals’ handwriting into readable text.
We’ve started working on the complex process of identifying what’s written on medical prescriptions by building an assistive model to digitise it, using AI, for medical healthcare professionals.#GoogleForIndia pic.twitter.com/XD8YwJ6HBr
— Google India (@GoogleIndia) December 19, 2022
Google states that this functionality is designed for medical professionals but hasn’t given a specific launch date.
However, as this technology advances, it might eventually result in additional application cases.
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